Empowering
People in Print
Club FESPA Online offers practical, engaging and thought leadership advice to help drive businesses forward.
How to Guides
How to protect your tech stack
When tech goes wrong, it can severely damage your cashflow – and your reputation. Here’s what to look out for and why it is important to keep up to date with tech for your business.
How to avoid carbon offsetting and stay sustainable
We look at the issue of greenwashing – especially in light of the changing status of carbon offsetting – to determine how print businesses can stay truthful.
How to manage your supply chain ethically
Here’s how to implement effective supply chain management for commercial advantage but also to comply with environmental, social and governance (ESG) standards.
How to get certified without greenwashing
Certifications can really help printers to show they’re working towards sustainability – but are they always what they seem?
How print businesses can have better relationships with new, young staff
Recruitment and retention remains a problem in many print businesses. We spoke to best-selling author and expert in emerging generations Chloe Combi about how printers can maximise their relationship with young workers.
How AI can benefit your data collection
Printers are collecting data about everything from costs to customers and inventory. But how can AI help you to make the most of that?
How to use text prompts for Chat GPT
From creating content to customer service, ChatGPT and other AI platforms are proving to be very useful to printers. But are you using it to its full potential, and how can you get the most out of it?
How to integrate AI into your customer services
Chatbots are growing ever more helpful and sophisticated. What can they do for you, and why should print businesses embrace this customer-facing aspect of AI?
How to unleash the personal assistant value of AI
AI assistants have evolved in a short time. We take a look at how they're impacting print businesses and how they can help you.
How to secure funding in difficult economic times
Small businesses need new strategies to secure funding when faced by economic challenges, from government initiatives to alternative sources and collaborations.
How to navigate the impact of generative AI
What are the implications of generative artificial intelligence and large language models for the print industry?
How to stop fakes entering your supply chain
Counterfeit garments take profits from producers, but technology can help avoid this and differentiate fakes from authentic items.
How to avoid infringing copyright
Why breaking copyright law can be an easy mistake to make, and how to avoid reputational damage.
How to dye sub onto rigid products
Blanks provider and dye sublimation expert Adventa discusses the pros and cons of the process.
How to defend your business against cyber attack
Printers should not be complacent about the systemic threats to their business from cyber criminals.
How to conduct a PESTLE analysis to get the global picture
This wide-ranging analytical tool looks at deep global trends to develop a long-term business strategy.
How to use a SWOT analysis to stay competitive
The simple but powerful way to gain in-depth knowledge of your business, the market and your competitors.
